CMG releases the 2026 Year of the Horse Spring Festival Gala mascots
China Media Group (CMG) officially unveiled the mascots for the 2026 Spring Festival Gala on Thursday. According to the traditional Chinese zodiac, 2026 is the Year of the Horse.
The four horse-themed mascots – Qiqi, Jiji, Chichi, and Chengcheng – are portrayed as spirited, lively and adorable horses, full of vitality and confidence. Their designs draw inspiration from iconic representations of horses from different periods of Chinese history, incorporating traditional Chinese patterns such as flowing cloud motifs and mountain-cloud motifs that have been passed down for thousands of years. Together, they convey auspicious meanings of swift success and a bright, promising future.
